SEM

My husband works for a company managing their SEM or Search Engine Marketing. Search engines help people find information on the Internet quickly and offer advertisements. SEM is currently growing much faster than traditional advertising and other channels of online marketing. I find it very interesting. It learns the way people find and use web sites and gives you valuable insight into how to guide your marketing campaigns and what to do with the data you gather. My point to this with education is that I think there could be a similar program made which analyzes opinions on parent/community views on local education which gives you valuable advice in guiding community needs within the schools.